3 ways Scoreboards uses gamification to drives sales

posted on Oct 05, 2015 by in Lead Management, Lead Scoring


Making sales more enjoyable and motivating

Gamification is a bit of a buzz topic. Although it’s a buzz, it certainly is no passing fad. It’s being applied in businesses in a wide variety of areas to make systems, service and activities more enjoyable and motivating.

Gamification techniques are designed to leverage people’s natural desires for socializing, learning and mastery, competition, achievement, status and self-expression, as well as giving something back to communities or society.

At ClickPoint we integrate elements of gamification into our Lead Management solution through the use of Scoreboards. Scoreboards is a reporting feature that shows the success of individuals and the team as a whole. Here are 3 ways this helps to drive sales.

1. Better employee engagement

Scoreboards provide a strong hook to engage sales agents more deeply in their job. Simply knowing their performance is being shared across the team and with management provides a powerful call to action. If you think your sales agents would benefit from being more deeply locked into the business to hand, then Scoreboards is the tool you need.

2. Promotes sales team socialization

Scoreboards encourages higher levels of social interaction within a team. This is an important element in stimulating the team as a whole. When a team has increased levels of socialization, the members are more likely to work harder for each other to help the team win group rewards. Scoreboards supports better collaborative working in the pursuit of team goals.

3. Motivate sales team performance

Scoreboards lets employees see their performance relative to other members of the team. Stimulating individuals to set higher personal goals and being able to see a real-time indication of the progress towards achieving those goals is highly motivational. Scoreboards simply let you harness the natural competitive streak of career salespeople.

ClickPoint Scoreboards helps you win more deals

ClickPoint Lead Management software automation provides an excellent set of integrated features to win more deals. Sales Scripts, CRM, notifications, dialing out, email marketing, analytics and mobile are all combined with Scoreboards to create one of the most comprehensive Lead Management sales and marketing cloud applications on the market.

To see how ClickPoint helps you win more deals, just click this link to sign up for a no risk 30 day test drive of our sales team solution, SalesExec.

Free Guide: 5 Lead Management Best Practices to help win more sales in 30 days

posted on Oct 01, 2015 by in Lead Management

The rhythm of monthly business financials

Whether your sales conversion rates are erratic or noticeably and consistently below the benchmark, the use of lead management best practice enables sales operations to maximize lead conversion. If you happen to be in a niche all of your own, then applying best practice lets you set the benchmark!

In this guide you will learn:

  • How to use a sales workflow
  • How to be time efficient
  • What lead scoring is and how to use it

Click here to download the guide.

Free guide: Closing the Loop: Integrate Marketing Automation, Lead Management and CRM

posted on Jul 01, 2015 by in Lead Management, Sales Automation

Circular thinking for marketers

Mostly, people think in straight lines. Some find lateral thinking good for innovation and problem solving. However, for some problems, the best solution is circular thinking. That’s the best way to approach combining Marketing Automation (MA), Lead Management Automation (LMA) and Customer Relationship Management (CRM) tools.

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5 ways to make sure sales people keep their minds on the job

posted on Jun 05, 2015 by in Lead Management

Keeping sales engaged and motivated

Keeping sales teams motivated is sometimes difficult. Sure, you can incentivize. You can tweak the reward program or create breaks on the comp plan with better rewards for those with higher conversion rates. But sometimes this isn’t enough. Here’s another way of thinking about it…

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A great landing page is where you start, then it’s all about lead management

posted on Jun 03, 2015 by in Lead Generation, Lead Management

Lead generation a science expressed as the art of the landing page

The science of lead generation continues to evolve. Many organizations now have the design of webpages to maximize clicks and generate leads down to a fine art. Talented user experience (UX) designers are essential members of any web team.

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