I work in the field of lead distribution, and that means I work with a lot of different industries. From education and solar, to automotive sales and life insurance, the lead distribution industry has an important place in most fields today. Within these individual industries there are different standards and practices – different nomenclatures and terminology being used for what is essentially the same function. In order to help our customers bridge the gap between their affiliates or landing pages, and their buyers, it must be possible to communicate distribution intent effectively regardless of industry. Using LeadExec as a lead distribution software, it is, and has been possible to adapt to and connect sources and clients within (and across) numerous industries. One of the first hurdles encountered, almost invariably, is finding a common ground strictly in the communication sense. Whether you call it a vertical, account, campaign, or program, a… Continue reading →
If you ever wanted to know how LeadExec really works, this is the webinar you can’t miss. Get a high level overview of the LeadExec Lead Distribution system and all of its core functionality. Continue reading →
