CEO Soap Box

  • ClickPoint’s Expanded Support Systems Save Clients From Data Loss
    Written by Gabriel Buck on January 6, 2012 with No comments

    We will be expanding our support services to offer support from 6am to 7pm Arizona time to help our clients within the Eastern Standard and Central Time Zones.  During these new hours, customers will be able to access support via chat, phone, or e-mail for our expanded coverage. We also want to inform all of our clients that we have launched a second data center in Chicago, IL. What does this mean to us? Our second data center provides complete failover for your lead receiver.  A perfect instance of the effectiveness of this solution was witnessed last night. On January 5th, at 10pm, we experienced a database issue in our main datacenter that degraded our initial lead receiver.  Because of our failover in our second datacenter  100% of your leads were still recovered.  This redundancy offers ClickPoint clients the highest level of protection from data loss. Continue reading →

  • Looking Back On ClickPoint’s Goals For 2011
    Written by Gabriel Buck on December 20, 2011 with No comments

    2011 is fast becoming a fading memory.  With a new year fast approaching it’s time to reflect on our achievements.  My 2011 goals for ClickPoint Software were ambitious so let’s see if we accomplished them. One of our big goals was to get LeadExec and SalesExec to a turnkey demo status and support new sign-ups with an intuitive customer onboard wizard.  This was part of a larger plan to help us achieve our goal of 100 active LeadExec customers by the end of 2011.  We achieved this goal and are surging past 100 active clients into 2012.  We launched our blog, a new website, new marketing videos, and search optimization campaigns to increase our brand awareness, by doing so we have seen the interest in our software soar. Continue reading →

  • Lead Management vs. CRM
    Written by Gabriel Buck on October 17, 2011 with 1 Comment

    Round 1 For all of you out there wondering what the difference is between the two types of software that are generally SaaS models, let me explain in further detail those key differences.  We have all grown to know the CRM powerhouses like SalesForce, Sugar, SAP, and Netsuites.  I recently returned from a business trip where we heard from a fortune 500 company that uses our lead management system. The differences were explained to me like this: SalesForce is so big and has so many options that it’s obviously enterprise and really more for the outside salesperson.  They don’t make it easy to distribute leads or customize the software around your sales process. Continue reading →

  • I know it Hurts but Stop Being Stupid – Do the Math
    Written by Gabriel Buck on June 20, 2011 with 1 Comment

    Honestly, I am not trying to make enemies here, but it seems to me that every company that thinks they can build an internal lead distribution system spends so much time on this that they miss golden opportunities doing what they are best at. I mean, did you really get into online marketing to build software? Why do I still get at least one customer per week saying “We spent $500,000 or we spent $50,000 in India and we still don’t have a working solution.” I understand the motivation, I really do. First, you firmly believe you can control costs by having your own internal system. Second, you think it would be really cool to make a system that has some Ninja methods that will make you more money than the next lead gen company. Third, you firmly believe that there is nothing else out there that has what you… Continue reading →

  • How Online Marketing Has Changed the World of Small Business
    Written by Gabriel Buck on February 21, 2011 with No comments

    As small businesses continue to adopt new technologies and new ways of exploiting the online world to conduct their business, they provide a necessary boost to the local and national economy. These businesses are responsible for ’60 to 80 percent of net new jobs annually over the last decade’, according to figures published by the US Office of Advocacy, the ‘independent voice for small business within the federal government. Continue reading →