Category: Lead Generation System

Who Clicks On Lead Generation Banner Ads?

May 18, 2017Dev Corner / Lead Generation System / Sales Compliance
Banner ads have come under fire a lot lately as being an outdated fad of internet marketing. Find some best samples of professional banners at: Merry Christmas banners | 1DayBanner.com.Gawker Media CEO Nick Denton recently declared that banner advertisements are dead, in that they don’t generate the advertisement revenue for his websites as they once had in the past, meaning people just don’t click on banner ads as much as they used to. Using banner ads for lead generation can still get results, but one of the biggest factors is knowing who your target audience is, and if they’re the type that are more likely to click on banner ads. Regardless it’s now more important than ever to contact leads generated from banner campaigns fast and you need a lead management solution to do it. You also need to track your results with analytic tools, marketing automation, and ROI from campaigns in real-time. The fast you can analyze your results the better you can change course and make changes that are needed. Here’s a great infographic on who is still clicking on banner ads:Read More

Why Google’s Display Ads Are More Effective Than Facebook’s

May 16, 2017Lead Generation System / Sales Software Best Practices
Facebook has been the Internet’s darling for the past eight years, throwing the funnest party on the internet that everyone wants to attend and marketers want to use to their advantage. Before the dawn of Facebook’s triumph, Google reigned supreme as the go-to solution for Internet Marketing. Facebook has managed to steal a lot of Google’s thunder, but a recent study has show that even though Facebook has all the hype, Google’s display ads are eight times more effective than Facebook’s.Read More

Easy-to-use Call Routing, Yep We Got It!

Feb 01, 2017ClickPoint News / Dev Corner / Lead Generation System / Lead Management Software / Sales Compliance / Sales Software Best Practices
Have you ever wondered what might happen if you had an easy-to-use call routing solution? Well, for one you would be able to increase the amount of leads you capture on your website or landing page. If you have seen some of the existing call flow editors they really make your head hurt and you really can’t make the most use of the system because frankly you need a developer to assist you. These call flows can be quite extensive.Read More

Is Your Website Really Built to Maximize Sales Leads?

Dec 06, 2016Lead Generation System
Some company websites are lead generating machines, while others just kind of sit there without doing much of anything. Which kind of lead generation website does your company have? Internet marketing firm Straight North recently published the white paper 10 Ways to Make Your Lead Generation Website Convert on the First Visit to give businesses…Read More

Lead Nurturing Is All About, Laying the Bricks

Jul 07, 2016Lead Generation System / Lead Management Software / Sales Software Best Practices
Rome wasn’t built in a day, but they were laying bricks every hour, if you build it they will come, you get the idea. Enough with the Clichés. Drip email marketing is a feature that is always ever evolving, brilliantly crafted within our SalesExec lead management software solution. SalesExec lead nurturing enables users of our system to implement an easy-to-use method for marketing to their leads. Lead nurturing is a powerful marketing strategy, if implemented correctly. In comparison to other forms of marketing, where you can experience difficulty in tracking your return on investment (ROI), lead nurturing is straightforward, easy to quantify, and low on risk. A well-structured sales lead nurturing campaign develops a relationship between your business and your lead or prospect. It’s one of the many successful features that benefit the users of SalesExec and this ladies and gentlemen is where we separate ourselves from the pack.Read More