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Who Clicks On Lead Generation Banner Ads?

May 18, 2017Dev Corner / Lead Generation System / Sales Compliance
Banner ads have come under fire a lot lately as being an outdated fad of internet marketing. Find some best samples of professional banners at: Merry Christmas banners | 1DayBanner.com.Gawker Media CEO Nick Denton recently declared that banner advertisements are dead, in that they don’t generate the advertisement revenue for his websites as they once had in the past, meaning people just don’t click on banner ads as much as they used to. Using banner ads for lead generation can still get results, but one of the biggest factors is knowing who your target audience is, and if they’re the type that are more likely to click on banner ads. Regardless it’s now more important than ever to contact leads generated from banner campaigns fast and you need a lead management solution to do it. You also need to track your results with analytic tools, marketing automation, and ROI from campaigns in real-time. The fast you can analyze your results the better you can change course and make changes that are needed. Here’s a great infographic on who is still clicking on banner ads:Read More

Lead Nurturing Is All About, Laying the Bricks

Jul 07, 2016Lead Generation System / Lead Management Software / Sales Software Best Practices
Rome wasn’t built in a day, but they were laying bricks every hour, if you build it they will come, you get the idea. Enough with the Clichés. Drip email marketing is a feature that is always ever evolving, brilliantly crafted within our SalesExec lead management software solution. SalesExec lead nurturing enables users of our system to implement an easy-to-use method for marketing to their leads. Lead nurturing is a powerful marketing strategy, if implemented correctly. In comparison to other forms of marketing, where you can experience difficulty in tracking your return on investment (ROI), lead nurturing is straightforward, easy to quantify, and low on risk. A well-structured sales lead nurturing campaign develops a relationship between your business and your lead or prospect. It’s one of the many successful features that benefit the users of SalesExec and this ladies and gentlemen is where we separate ourselves from the pack.Read More