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Sales Success Is Dependent on Implementing a Lead Management Workflow

Oct 03, 2012Marketing and Lead Gen
One of the key aspects of Lead Management Solutions is a customizable workflow process. The question is quite simple; is it easy to setup and understand? Before I answer that question, let me tell you why it’s important. The reason why customizable workflows are so important is that every company has different ways they go about pushing a lead through the funnel. For us at ClickPoint, we start with a new lead and then we go through a set of calls and emails until we get a response. Once we have a response, it’s all about scheduling a demo.Read More