Lead Management Best Practices:
Proven best practices coupled with sales tools will help turn your sales team into a sales force. You will be able to optimize your team by creating internal controls that keep your team in sync.
Step 1 – Identify the best lead sources:
- Weed out bad leads instantly.
- Spot bad sources and shut them off.
Step 2 – Create sales workflow that caters to your teams' best practices:
- Customize your sales workflow or use one that's already proven.
- Train your team on how to move leads through the close process.
Step 3 – Create triggers that correspond with your workflow:
- Triggers will help automate tasks, notes, and reminders so your sales team can focus on selling.
Step 4 – Create automated marketing campaigns:
- Setup welcome e-mails and follow up e-mails that are sent automatically.
- Setup drip mail for holidays, events, and time ranges.
Step 5 – Maximize your sales team effectiveness:
- Use the power dialer and click to dial to easily call leads that have not responded or closed.
- Create pull methods when times are slow for agents to pull any un-responded or non-contacted leads.