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Brett Hanlin

Lead Management Best Practices:

Proven best practices coupled with sales tools will help turn your sales team into a sales force. You will be able to optimize your team by creating internal controls that keep your team in sync.

Step 1 – Identify the best lead sources:

  • Weed out bad leads instantly.
  • Spot bad sources and shut them off.

Step 2 – Create sales workflow that caters to your teams' best practices:

  • Customize your sales workflow or use one that's already proven.
  • Train your team on how to move leads through the close process.

Step 3 – Create triggers that correspond with your workflow:

  • Triggers will help automate tasks, notes, and reminders so your sales team can focus on selling.

Step 4 – Create automated marketing campaigns:

  • Setup welcome e-mails and follow up e-mails that are sent automatically.
  • Setup drip mail for holidays, events, and time ranges.

Step 5 – Maximize your sales team effectiveness:

  • Use the power dialer and click to dial to easily call leads that have not responded or closed.
  • Create pull methods when times are slow for agents to pull any un-responded or non-contacted leads.