Mailparser

Overview

Use Mailparser to convert incoming email leads into structured data, then post the results to LeadExec via a Webhook (Generic) integration.

How it works

1. Input: Lead emails forwarded to a Mailparser inbox.
2. Parsing: Extraction rules convert emails into structured fields.
3. Action: Mailparser posts JSON/XML payload to LeadExec.
4. Processing: LeadExec authenticates, validates, and routes the lead.

Prerequisites

• Mailparser account with an inbox and parsing rules
• LeadExec Posting Instructions (receiver URL, required fields)

Setup

1. Create a new Mailparser inbox and forward your lead emails to it.
2. Build or adjust Parsing Rules to capture all required fields.
3. Add Webhook (Generic):
   • Target URL: LeadExec receiver
   • Payload: Choose JSON or XML; paste the template from Posting Instructions
   • Replace values with Mailparser field tokens
4. Save and Test.

Field mapping notes

• Use Custom – Provide your own template to ensure exact key names.
• Include routing values (VID, AID, LID) as constants if required.

Example (JSON skeleton)

{
   "VID": "123",
   "AID": "456",
   "LID": "789",
   "FirstName": "{{field_first_name}}",
   "LastName": "{{field_last_name}}",
   "Email": "{{field_email}}",
   "Phone": "{{field_phone}}"
}

Testing

• Send a sample email through Mailparser; confirm the parsed payload arrives in LeadExec.
• Review parsing logs and LeadExec delivery logs.

Troubleshooting

• Missing fields? Refine parsing rules until all required fields are captured.
• Payload mismatch? Ensure keys match Posting Instructions exactly.
• Email format drift? Create multiple rule sets for common templates.

FAQs

Multiple lead formats? Create separate rules and webhooks for each format/template.
Attachments? Extract text content first; then map into fields.

See also / CTA

• Help Center: Adding Leads — https://leadexechelp.clickpointsoftware.com/en/collections/3422888-adding-leads
• Need assistance building rules? Support can provide sample templates.