Blog Author
Gabe Buck is the founder and CEO of ClickPoint Software. With nearly two decades of experience solving lead distribution, lead management and sales conversion challenges, Gabe has helped companies in mortgage, solar, education, and home services close the gap between marketing and sales. Through ClickPoint’s platforms - LeadExec and SalesExec - he delivers scalable, compliant solutions that drive real ROI for lead providers and buyers.
Top closers only speak about 40% of the time on a sales call, leaving 60% of the talking to the customer. Teach your team to lead with an attentive and helpful attitude, and you’ll boost your close rates.
Supplementing inbound sales with outbound sales is necessary to maximize your selling. However, your outbound campaigns need to match modern consumer behavior, and you need to dial in your messaging and tone to get it right. Maintaining a customer-first approach across your sales efforts will yield the best results.
Calling your leads the optimal number of times is critical to your sales success. 70-90% of deals are won on the seventh call, yet 80% of salespeople give up on the third call. The metric for tracking this is lead penetration. A strong lead penetration rate will yield a higher contact rate, which in turn will lead to more sales.
Sales and marketing teams should consider how the modern consumer has evolved. New outbound sales strategies are critical to future growth.
Segmenting Your Leads by Sales Opportunities
Building a follow-up process for outbound pest control sales is very different from other industries. In the last ten years, buying habits have changed dramatically.
Understanding these KPI’s is Critical for Your Outbound Internet Lead Conversion
Why an Outbound Call Center?
Through diversity, company culture, and an "ideas first" approach, here's how to build a high-performing sales team.
Hiring the Right People It may sound like a no-brainer, but hiring the right people is critical to building a strong team. The best candidate is not necessarily the one you like the most or the one that has the most experience. There is a range of qualities that should be considered, and the best candidate should have the strongest profile based on those qualities.
SMS campaigns often achieve 70% better open rates than email. Texting is a low-pressure way to communicate with a lead, making it easier for prospects to engage without the pressure of a sales call.
Have you ever thought about refinancing your home? If you have, I bet you performed a Google search for rates, found a good company, and got to that one part of the landing page where you stopped.
