The Federal Communications Commission published its revised TCPA consent-revocation rules in the Federal Register on October 26, 2026. Those FCC opt-out rules come from FCC 26-67, a Report and Order the Commission adopted on September 30, and they take effect November 25, 2026.
September 2026 brought two notable developments in AI advertising. Google began rolling out automatic AI Max upgrades, while OpenAI began testing Sponsored Agents that answer product questions inside ChatGPT. These tools give AI a larger role in presenting offers before prospects reach a form or speak with a sales team.
"Lead management software" can mean something different depending on who's using it. That affects which platform is best for which use case. Here's the breakdown.
TL;DR: Lead distribution, lead management, and Customer Relationship Management (CRM) are three distinct software categories that solve different problems. Distribution operates on the routing decision. Lead management operates on the contact attempt. CRMs operate on the account. The categories function differently, and the architecture that connects them varies by what an organization does.
In lead-heavy industries like roofing, insurance, or legal, not every lead is ready to book. Calling every contact is a waste of time and money. That’s where Marketing Qualified Leads (MQLs) come in—they help you focus on the people most likely to convert. A Marketing Qualified Lead (MQL) is a lead that has engaged with your marketing but is not yet ready to speak with sales. MQLs meet specific behavioral or demographic criteria that suggest buying intent. Identifying and managing Marketing Qualified Leads helps companies focus their sales efforts on higher-quality prospects.
A Guide to National and State Regulations, TCPA, One-to-One*, and CAN-SPAM Lead generation and contact regulations are essential for any business handling lead data. As federal regulations tighten and state rules vary, staying informed is vital. If your business involves leads, buying or selling, it's important to understand the regulations.
Pull distribution is a lead distribution model in which leads are held in a shared pool and sales agents request the next lead when they are ready to work it. Each agent must work and disposition a pulled lead before pulling another. The model matches lead availability with agent readiness, which shortens response times and raises contact rates. SalesExec clients using pull distribution have improved contact rates from as low as 20% to 65% and higher.
The rapid advancements in Artificial Intelligence (AI) have led to its increasing adoption in various industries, including digital marketing. AI has proven to be a game-changer in optimizing lead conversion. It can streamline processes, automate tasks, and provide data-driven insights. This article delves into the best practices for using AI to optimize lead conversion key strategies for achieving the best results.
SMS (and MMS) marketing has become a preferred channel for B2C companies seeking direct communication with consumers. However, like every form of communication, it's not devoid of regulations. Knowing these text marketing regulations will help you stay compliant.
Lead routing assigns leads to sales representatives or teams based on predefined rules and criteria.
Speed to lead is the time it takes to respond to a lead or prospect. Boost your speed to lead, and you'll boost your sales.
Outbound vs. Inbound Sales calling has indeed declined over the years due to the increasing popularity of digital marketing and sales techniques. Many companies have shifted their focus from outbound sales calls to inbound marketing. Tactics like search engine optimization, content marketing, and social media advertising have taken priority over more traditional sales methods.
