TikTok Introduces Agentic Leads for Conversational Lead Generation
TikTok has announced an AI agent that talks with potential customers before they submit an inquiry. Agentic Leads, announced October 5, 2026, uses an agent called Lead Agent to answer questions, qualify prospects, and collect contact information with consent. TikTok describes two places where it can work: direct messages and external lead forms on advertiser-owned websites. Announcement