One of the benefits of being a software provider to both lead sellers and lead buyers is data metrics. We have the ability to work with lead scoring, reporting, and metrics that can give us valuable insight into the world of leads. Which leads work best? I will tell it like it is. If you want to spe
I wanted to start our blog off with the story of how we became ClickPoint. I think it’s always important to get a good feel for an organization before you do business with them. In all truthfulness I never imagined that I would be running a software company. I got my started working for a site called artandinterior.co. I always envisioned myself working as the head of an ad agency, marketing company, or some kind of organization where I could use the creative side. It all happened about 6 years ago when I got my first real experience working with programmers and developers on small projects for a marketing company where I was vice president. I immediately saw that although you have to be much more patient with software there is tremendous opportunity to use your creative attributes. The first time you see something you thought of come to fruition is amazing. With software you not only get see it as it comes to life but then you get to see how the people using it react. I started to get the feeling that with the right team of creative and technical experts we could contribute something to the business community. Finding the need wasn’t hard. Working in the online marketing space which hasn’t fully matured was and still is an industry full of opportunity. Literally every week you hear from someone that they wished their software could do something that would make their lives better. Picking exactly which direction with so many to choose from is not as easy as it sounds. You have to listen to what customers, friends, colleagues, and industry experts are telling you. Most importantly you have to do the research and come to your own conclusion.
Gabriel Buck
For Lead Sellers
Lead Distribution, Call Routing, and Chatbot with AI, designed to help performance marketers increase their ROI from lead generation.